Retail

Open to all retail companies (online and/or brick & mortar) with general or specific merchandise. 

FILTER BY:

PROGRAM

Inspiring India's New Dreamers

This is a unique story of David & Goliath joining forces. A story of how Amazon inspired small-town Indians by creating India’s first small-town cricket team aspiring to compete on a national platform. ‘Chonkpur Cheetahs', though fictional, was a metaphor of all small-town Indian's dreaming big, encouraging them to break the barriers of their limited circumstances. With a little help from Amazon. The campaign helped Amazon achieve unprecedented growth in new customers (31%) and revenue (30%) from small-towns, plus boosted its market share by 4.5% points.


Brand: Amazon.in
Client: Amazon Seller Services
Agency: Ogilvy India

Good Different: How ALDI defied gravity by going long.


Brand: Aldi
Client: Aldi Australia
Agency: BMF

Moments McDonald's


Brand: McDonald's
Client: McDonald's
Agency: Tbwa

2019_au_2019_040_hero_1 Target Discover Winterful; Target comes out of hibernation
2019_do_2019_e-31-142_hero_1 La Curacao El Día + Corto
2019_ca_2019_e-209-489_hero_1 Sobeys Inc. Get More Summer
Close

Filter by:
+ Add More Filters

To browse winners in this category from previous years