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Veronica Parker-Hahn has joined Effie Worldwide as SVP of Growth & Innovation.
Parker-Hahn brings nearly 20 years of agency and client-side experience to the organization, with an emphasis on developing and scaling marketing strategies for growing businesses.
Charged with expanding Effie’s educational initiatives globally, Parker-Hahn will be working with marketers across all stages of their careers to become more effective practitioners.
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On October 18, the 2nd Annual Effie Awards Panama gala was held in Panama City.
In addition to the eight trophies presented, the Grand Effie was awarded to Visa and BBDO Panamá for the campaign "Visa Débito una tarjeta para todo."
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The 2018 EACA Euro Effies winners were announced in Brussels on 17 October. Ogilvy won the Agency of the Year Award, and the Grand Effie for outstanding work was presented to Ogilvy Social Lab for their campaign The Mud Soldier for Visit Flanders.
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The Latin American Effie Awards announced winners of its third edition on October 4. A total of 79 trophies were awarded, including the Grand Effie to David Buenos Aires for their campaign “Super Promo Noblex”, for Newsan. Sancho BBDO was named Agency of the Year, BBDO was named Network of the Year and Coca-Cola earned the title of Marketer of the Year.
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Seventeen awards were presented at the 29th edition of the prestigious Effie Awards Belgium on September 27, 2018.
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Winners of the 2018 Effie Awards UK program were revealed on 19 September at the annual Effie Awards Gala in London.
Aldi Stores and John Lewis tied as Effie UK’s Most Effective Marketers of the Year, while adam&eveDDB was named Effie UK’s Most Effective Agency of the Year.
Winning the first-ever Grand Effie in the UK progam was Lidl UK and TBWA\London’s “How Lidl Grew A Lot."
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Download the full winners list >
Call for Entries is now open for the 2019 Effie Awards United States and Effie Awards Canada competitions.
United States entry deadlines run Oct. 11-Nov. 8.
Review Eligibility, Fees, & Entry Guidelines here.
Canada entry deadlines run Nov 5.-Dec. 3.
Review Eligibility, Fees, & Entry Guidelines here.
The 10th annual Effie Awards Uruguay Gala was held at the Carrasco Airport on September 7, 2018. 26 trophies were awarded in total, including the Grand Effie to Publicis Impetus & Establecimiento Juan Sarubbi for the "La Ópera y los Fiambres."
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Effie Worldwide is pleased to announce the arrival of the Effie Awards Italy, organized in partnership with the ASSOCOM (Associazione aziende di comunicazione)and UPA (Utenti Pubblicità Associati).
Effie Italy joins Effie Worldwide’s international network as its 51st program (46 national programs, 4 regional programs, and 1 global program).
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On July 11, 2018, Effie Worldwide announced the elected positions of its 2019 Board of Directors, as well as three newly appointed members. Effie Worldwide’s Board oversees and contributes to the nonprofit’s mission to lead, inspire and champion the practice and practitioners of marketing effectiveness.
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Effie Worldwide, in partnership with the Institute of Communication Agencies (ICA), is pleased to announce the launch of Effie Canada.
The Canadian CASSIES Awards are joining the global Effie Awards network to become Effie Canada, led by the ICA. The move will allow Effie to root deeply in Canada and expand its reach to more marketers in the region, while better putting Canadian marketing effectiveness on the global stage.
Effie Worldwide’s North American program will merge with the CASSIES, creating Effie Canada and Effie United States, and will kick off the 2019 call for entries cycle this Fall.
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"The Power of SHE" campaign from McCann New York and State Street Global Advisors was presented with the Grand Effie at the 2018 North American Effie Awards Gala, held on May 31 in NYC.
The rankings for the most effective marketer and brand coming out of the 2018 North American Effie Awards competition is State Street Global Advisors. Additional highest ranking companies include: IPG (holding group), McCann Worldgroup (agency network), McCann New York (agency office) and Droga5 (independent agency).
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