Get access to Effie's additional learning via our Case Studies
Effie is celebrating its 50th Anniversary as the leading authority on marketing effectiveness.
Kicking off the celebration is the launch of 5 For 50. This special award will recognize the five most consistently effective brands over the past 50 years who have made Effie history, remained relevant and continued to sustain business over time and into the future.
Brands that have won more than one Effie Award over more than one year are eligible to enter.
Enter through 22 February 2019.
Enter Now >
Effie Worldwide announces the launch of Effie Academy, a rigorous training experience that will equip marketing professionals early in their careers (3-7 years' experience) with foundational knowledge and tools rooted in Effie’s method of evaluating marketing effectiveness.
The program includes a 4-day in-person Co-Lab,
1:1 mentorship from industry leaders, and an independent case study project.
Read more >
Call for Entry is now open for the 2019 Effie Awards UK competition. Remaining entry deadlines run 1 March through 5 April.
This year’s competition offers a variety of new categories including Shopper Marketing, Healthcare, Branded Content, and Commonwealth Games Marketing.
Learn More >
Effie United States and Subaru of America have announced their partnership to present the 2019 Effie Collegiate U.S. challenge.
The challenge will ask college students to reinvent the experience of buying a car to meet the expectations of Millennials and Gen Z.
Following the results-driven Effie Awards model, students will create an integrated marketing plan to effectively reach their audience. Entries will be judged by a jury of marketing industry professionals, with finalists presenting to the Subaru brand team.
Call for entries is open through April 3, 2019.
Read More >
Effie is excited to announce its partnership with the Pakistan Advertisers Society (PAS) to launch Effie Pakistan as the 52nd program in the global Effie network.
Learn More >
RT @Lindsay_Stein: It’s @UMWorldwide global CEO Daryl Lee’s final year as @EffieAwards chair, so we caught up with him about Effie Academy…. 3 days ago
RT @EffiePakistan: We are honoured to have Imran Afzal, CEO and Co-Founder, VOWEL, as Juror for the first ever EFFIE AWARDS in Pakistan. #E…. about 4 hours ago
"The Wonderful Everyday" effectively defined @IKEAUK's role in enhancing small everyday moments, earning two Gold… https://t.co/Wv6E8PRxRP. about 5 hours ago
Reminder: Friday, February 22 is the final entry deadline for the #5for50 Award. Enter at https://t.co/U6Z4QAJ8me https://t.co/SJtisDRKq3. 3 days ago