Youth Marketing

This category will honor those efforts that successfully communicate to teens or young adults.



Gululu-Pet in a bottle

Insufficient drinking water for children is a common pain point for parents. We found that children love to play games, and parents often remind them to let the game educate their children. Gululu interactive kettle combines the latest technology, exclusive color screen design, pet development + interactive games to encourage children to actively develop drinking habits, so that children fall in love with drinking water!

Brand: Gululu
Client: Bowhead Technology
Agency: Cheil China

Tales of A Fashion Buyer

Brand: Mogujie
Client: mogustreet
Agency: Amber Communications

The Talking Pack

Brand: Chiclets
Client: Mondelez Egypt Foods
Agency: J. Walter Thompson

2019_us_2019_e-3590-053_hero_1 5 Gum 5 Gum: Regrets to Fight Regrets
2019_us_2019_e-3696-959_hero_1 Burger King Prom King
2018_cn_2018_066_hero_1 Whisper Whisper×Mimeng Keep Going #LikeAGirl

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