Travel & Tourism

Cruises, hotels, resorts, amusement parks, recreational, travel tours, travel websites and booking services, etc.



Save more by plane than by bus

Brand: Volaris
Client: Volaris
Agency: Teran\TBWA

Sixt: How 'Drive Smug' drives sales

Sixt's campaign challenged the functional mindset of car rentals, and encouraged consumers to Drive Smug in Sixt's premium but well priced fleet. A highly focused media strategy sacrificed reach for domination, allowing the brand to look big and bold, despite its small budget. All targets were exceeded within 12 weeks. Revenue in London grew +52%, four times above expected levels. Spontaneous awareness and consideration grew significantly above target, and the brand became category leader for Premium cars at economy prices".

Brand: Sixt Rent a Car
Client: Sixt rent a car
Agency: Grey London

Live Like locals

Brand: Japan National Tourism Organization
Client: Japan National Tourism Organization
Agency: Dentsu One

2019_us_2019_e-3873-815_hero_1 MGM National Harbor Every Day is Monumental
2019_us_2019_e-3617-174_hero_1 KAYAK Hacking the World Cup
2018_au_2018_30_hero_1 Visit Victoria Have A Wander: Rethinking Regional Victoria For Melbournians

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