New Product or Service Introduction or Line Extension

Any communications effort used to introduce a new product or service that is not a line extension.

2017 BRONZE

Smart is now stunning

Brand: Titan Juxt
Client: Titan Company Limited
Agency: Ogilvy & Mather Pvt. Ltd.
Language: English

2017 BRONZE

Mix Independiente

Brand: Interbank
Client: Banco Internacional Del Peru/Interbank
Agency: Liquid (Digital Business Peru)
Language: Spanish

2017 BRONZE

Prepayment Level Todopoderous

Brand: Movistar
Client: Telefonica Del Peru
Agency: Fahrenheit Comunicaciones SAC
Language: Spanish

FINALISTS

McDonald's Rice - Hard to believe?

Tank Tank.. Clean water made easy

Stella Artois Unfiltered Stella Artois goes au Naturel to launch new Stella Artois Unfiltered