Seasonal Marketing

This category will honor those efforts that effectively capitalized on a season, holiday or cultural event to drive results for their business.

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2017 SILVER

Desafío Pangal Paris

Brand: Paris
Client: Paris
Agency: BBDO
Language: Spanish

2017 SILVER

The Co-Worker Collection

Let's be honest, when you think holiday shopping, we bet you don't think, Office Depot Office Max! Don't worry - it wasn't a destination anyone considered during the Holidays. During a time when no one thought of us, "The Co-Worker Collection" transformed the tradition of office gifting by bringing in 14% new customers, doubling our sales goals, and solving an untouched human truth all while spreading some passive aggressive cheer.

Brand: Office Depot OfficeMax
Client: Office Depot OfficeMax
Agency: McCann New York
Language: English