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Seasonal Marketing

This category will honor those efforts that effectively capitalized on a season, holiday or cultural event to drive results for their business. 

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SSG Campaign


Brand: SSG.COM
Client: SSG.COM
Agency: HS Ad
Language: Korean

Christmas Bucket 2016


Brand: KFC
Client: US Food Network
Agency: McCann Worldgroup Romania
Language: English

99% discount without margin loss

New Year and Christmas holidays are the period of retailers highest activity. Customers have to deal with huge amounts of advertising messages. And every player tries to attract with different promo campaigns and better prices for anchor products (e.g. caviar) Every player is ready to lower the margin for increasing sales. NOVUS was not ready to act in this way. But how can be the sales increased without giving up marginality?


Brand: Novus
Client: Novus
Agency: Rockets. Growth R&D
Language: English, Ukrainian

2023_ap_2023_ss-se018_hero_1 Tourism Australia The Off Season
2023_la_2023_e-2610-872_hero_1 Doritos Bold Love
2023_la_2023_e-2940-111_hero_1 QuintoAndar Mosquito vs Mosquito
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