Home Furnishings & Appliances
Kitchen and laundry appliances, air conditioners, carpeting, furniture, decorator's supplies, paint, and wallpaper.
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2019 GOLD
Espacios Buscan Personas
Ciencuadras es un portal colombiano que desde hace 3 años ofrece servicios de búsqueda de inmuebles para venta o alquiler y esta es la historia de cómo una plataforma integrada de acciones de comunicación, logró en tan solo 3 meses, reactivar todos los indicadores de la marca, incrementar en un 7.000% el tráfico de visitas a nuestra página, así como aumentar la recordación y la tasa de conversión de la compañía.
Brand:
Espacios Buscan Personas - Ciencuadras
Client:
Ciencuadras
Agency:
DDB Colombia
Language:
Spanish
2019 SILVER
2019 BRONZE
Built-In Pins
To grow beyond the core DIYer, The Home Depot needed to meet Millennials where they were most engaged in home improvement: Pinterest. But we learned that Pinterest-perfect inspiration was more intimidating than inspiring. So we hacked the platform to bring viewers “Built-In Pins,” a virtual before & after experience with shoppable content, that helped bridge the gap between aspiration and reality. The campaign delivered 4x the industry average for ROAS, doubling engagement benchmarks and earning us a spot on Pinterest’s most innovative list.
Brand:
The Home Depot
Client:
The Home Depot
Agency:
22squared
Language:
English