Beverages - Alcohol
Beer, champagne, liquor, wine, wine coolers, etc.
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PROGRAM
2019 BRONZE
TSINGDAO IS COMING
Tsingtao Brewery made an effort on showing its own centurial history by adopting vintage brand package. Through co-operation with international fashion designer, Tsingtao Brewery has made its debut on NYC Fashion week. Besides, Tsingtao Brewery hosted a vintage conference at Shanghai Paramont, the most iconic place in 20 centuries. With the help of viral video and CHEN SHU, a Chinese actress playing old-fashioned celebrity, every attendee witnessed that Tsingtao was coming and bringing Chinese tradition back in a stylish way.
Brand:
Tsingtao Beer
Client:
Tsingtao Brewery
Agency:
Havas Worldwide
Language:
Mandarin
FINALISTS
Budweiser
This Bud’s For You: Recruiting A New Generation of Budweiser Drinkers
Harbin
Harbin The Beer Bench
Diageo México Buchanan´s Two Souls
Buchanan’s Two Souls®: La unión de dos grandes
