Brand Experience

The Blank Edition

Due to political infighting, Lebanon remained without a government for 6 months, pushing the economy to the brink of collapse. Politicians used the press to placate the public with excuses while being paid to do nothing. An-Nahar, a historically activist newspaper decided to shock the growingly apathetic nation into demanding the democratically-elected government fulfill their obligations. We printed a completely blank paper and encouraged readers to take control of the headlines. The Blank Edition became the best selling of the newspaper's history, and soon after Lebanon finally got its government.

Brand: An-Nahar
Client: An-Nahar
Agency: Impact BBDO
Language: English

Hotelekom

Brand: Telekom
Client: Telekom Romania
Agency: Leo Burnett Romania
Language: Romanian

VloggemonGO

Brand: Telekom
Client: Telekom Romania
Agency: Leo Burnett Romania
Language: Romanian