Branded Content

This category is for efforts that effectively reached their audience through the creation of original branded content that is not advertising.  The award honors branded content led ideas that are the heart of the communications program. 

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My MTS -transparent system of billing


Brand: MTS
Client: MTS
Agency: BBDO Russia

VTB24 Refinancing: No one likes to overpay... and you needn’t!


Brand: VTB 24
Client: VTB 24
Agency: Instinct

"GoGiga" - Vodafone auf dem Weg ins Gigabit-Zeitalter


Brand: Vodafone
Client: Vodafone
Agency: Jung von Matt

2019_eu_2019_e-209-988_hero_1 Fresenius FX Dialysers 12 Hours of Blue
2019_ru_2019_2422_hero_1 2x2 TV and Tutu.ru Tutureal 2х2
2019_ru_2019_2040_hero_1 Purina How to build awareness with content project PETS Purina and Mail.ru
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