Snacks & Desserts

El gusto de comerse el mundo juntos

Brand: Pícaras
Client:
Agency:
Language: Spanish

Spokescandies On Pause

Our characters had recently been part of multiple cultural conversations. But, in the lead up to Super Bowl, it was time to turn up the heat. Creating a moment of brand fame and a platform for the most successful SB campaign in M&M’S history.  Uniting America behind the common goal of getting the beloved Spokescandies back, we surpassed business goals, drove huge brand fame and made the brand even more relevant to a younger audience.

Brand: M&M'S
Client: Mars Chocolate North America
Agency: BBDO New York (United States of America)
Language: English

Introducing the Cheetos Duster

Cheetos had promoted recipes with Cheetle as the essential ingredient. However, 'chefs' were left to their own devices to create the Cheetle for their meal showstoppers - to varying degrees of quality and success. For the Holiday season we set out to right this wrong by creating a first-of-its-kind kitchen appliance that grinds Cheetos into Cheetle and have some fun along the way: the Cheetos Duster. The Cheetos Duster priced at $19.95 sold out on Amazon.com within two hours to become the #1 mixer on Amazon on Black Friday.

Brand: Cheetos
Client: Frito-Lay North America, Inc.
Agency: Amazon Advertising (United States)
Language: English