Retail

Wir lieben Lebensmittel

Brand: EDEKA
Client: EDEKA ZENTRALE
Agency: Jung von Matt
Language: German

Monty the Penguin

Christmas has become the UK's equivalent to the SuperBowl - a time when brands unleash their best ads, and the media share and comment on them. So "winning" Christmas has never been more important. For 2014, John Lewis created their most integrated campaign yet: Monty the Penguin. This attracted huge amounts of publicity and "buzz", not just in the UK, but globally. Sales and market share hit record levels, and with an ROI of 7.98 this was their most profitable campaign so far. John Lewis had won Christmas again.

Brand: John Lewis
Client: John Lewis
Agency: adam&eveDDB
Language: English

7-ELEVEN Piano Donation Box

Brand: 7-ELEVEN
Client: President Chain Store Corporation
Agency: Ogilvy & Mather Taipei
Language: Mandarin