Food

Panettone Donofrio Gives The Magic Of Peruvian Christmas

Brand: Panetón D'Onofrio
Client: Nestlé Peru S.A.
Agency: Publicis Asociados S.A.C.
Language: Spanish

See Your Pata

Brand: Pilsen Callao
Client: Union De Cervecerías Peruanas Backus & Johnston
Agency: Publicis Asociados S.A.C.
Language: Spanish

Gerber's Chew University

For generations, Gerber has been the king of the baby-food aisle, and the brands 3rd Foods line has been key to that reign. But Millennial moms saw little benefit to these more expensive transition purees and were instead rushing their babies to table food. In response, Gerber innovated with a new product: the first 3rd Foods specifically designed to teach babies to chew. To sell them, we did what had never been done before: create a new developmental milestone. Our campaign, Chew University, reversed multi-year sales declines by convincing moms everywhere that chewing was a skill worthy of their attention.

Brand: Gerber
Client: Gerber
Agency: Terri & Sandy
Language: English