Beverages - Non-Alcohol

Diet and non-diet soda, coffee, tea, juices, milk, milk substitutes bottled water, sparkling water, etc.

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2018 SILVER

MengNiu ----Nest compass

During the 2018 Spring Festival，Mengniu Pure Milk developed a virtual compass, named "Nest Compass". Neither pointing north nor south, it always pointed home. Using the Compass, consumers could see the distance away from home, and could also exchange the “distance” to corresponding purchase discount. This campaign successfully solved the major problems that Mengniu Pure Milk’s lack of the role in the festival market, and overstock product in the off-season market.

Brand: MengNiu Milk
Client: Mengniu
Agency: Hylink
Language: Mandarin

2018 SILVER

Close your eyes

Brand: Coca-Cola Χωρίς Θερμίδες και με Γλυκαντικό από το Φυτό Στέβια
Client: Coca-Cola Hellas
Agency: McCann Worldgroup
Language: Greek