Positive Change - Social Good: Brands

Recognizing brands that are making the world a better place by using the power of their communications platforms for "good."  This category celebrates for-profit brand efforts that effectively combined business goals with a social cause (he

2016 GRAND

The Good Note

Brand: Bou Khalil Supermarche
Client: Bou Khalil SupermarchŽe
Agency: J. Walter Thompson Beirut
Language: English

2016 GOLD

Lonely Guy Lonely Song

Brand: Taiwan FamilyMart Co., Ltd
Client: Taiwan FamilyMart Co., Ltd
Agency: Uni-Surf Digital Marketing
Language: Mandarin

2016 GOLD

Que vuelva el Otorongo

Brand: Cerveza San Juan
Client: Union De Cervecerías Peruanas Backus & Johnston
Agency: FCB Mayo
Language: Spanish

FINALISTS

Pure Leaf Iced Tea The "No" Grants

Chick-fil-A The Brake Room

McDonald's Eating Equally with Eatqual