Retail
Open to all retail companies (online and/or brick & mortar) with general or specific merchandise.
FILTER BY:
PROGRAM
1995 BRONZE
Addicts
Micrografx launched its crayola software into an extremely cluttered and competitive category. Despite a modest budget, a jarring campaign built around kids' addiction to video games and TV made the Brand #2 in the "edutainment" category.
Brand:
Crayola Amazing Art Adventure/Art Studio from Micrografx
Client:
Micrografx
Agency:
Suissa Miller Advertising
Language:
English