Small Budgets - Services

Cases eligible for this category must represent the only communications efforts for this brand (brand defined as listed in the “brand” question of the Effie entry form) during the time period that the effort entered ran. 

FILTER BY:

PROGRAM

Brothers


Brand: Olimpiadas Especiales
Client: Olimpiadas Especiales
Agency: Young & Rubicam México

#MoneyCanChallenge

People like it when their good deeds are recognized by others and they hate it, when their intentions are misunderstood. So together with charity fund Tabletochki we presented people with #MoneyCanChallenge – an entertaining way to publicly state your social awareness without being criticized. By doing so we managed to gather 400K hrn for charity needs and gain 20 000 000 people coverage on zero budget.


Brand: Tabletochki
Client: Tabletochki
Agency: Leo Burnett Ukraine

Kids are Tougher than the Streets

This case is about the toughest people in one of the toughest warzones.  They’re not soldiers, cops or gangsters.  They’re children.  And they make the tough choice to defiantly reject crime on their streets.  Instead, they choose hope by joining a safe-haven called Off The Street Club.  Our “Hope is Tougher” campaign raised the most money in the Club’s history – 20% more than previous years and enough to keep 3,000 kids off the streets.  And it proved that thoughtful strategy and communications can make a difference in people’s lives.


Brand: Off The Street Club
Client: Off The Street Club
Agency: Energy BBDO

2018_na_2018_e-2614-646_hero_1 Highmark Blue Cross Blue Shield Ask the Doctor
2018_au_2018_52_hero_1 The Hunger Project Australia A Table To End Hunger
2018_au_2018_54_hero_1 David Sheldrick Wildlife Trust Hello in Elephant: Translating an endangered language to help save an endangered species.
Close

Filter by:
+ Add More Filters

To browse winners in this category from previous years