New Product or Service Introduction or Line Extension

Any communications effort used to introduce a new product or service that is not a line extension.

2018 SILVER

MAN TGE – Der Truck unter den Vans

Brand: MAN
Client: MAN Truck & Bus
Agency: Jung von Matt
Language: German

2018 SILVER

Glück hat, wer GLÜCK hat.

Brand: GLÜCK
Client: Privatmarmeladerie Friedrich Göbber
Agency: thjnk
Language: German

2018 SILVER

Du bist Zucker

Brand: REWE
Client: REWE Markt
Agency: thjnk
Language: German

FINALISTS

McDonald's Rice - Hard to believe?

Tank Tank.. Clean water made easy

Stella Artois Unfiltered Stella Artois goes au Naturel to launch new Stella Artois Unfiltered