Marketing Innovation Solutions

This category awards single marketing activities or entire marketing programs. Cases may include actions or business ideas that have had an exceptionally positive impact on the market position of a brand, product or service.

2019 SILVER

Pilsen BBQ, para los parrilleros que saben de birra

Brand: PILSEN
Client: FIFCO
Agency: GARNIER BBDO
Language: Spanish

2019 SILVER

Reutilicemos 

Brand: NUMAR
Client: NUMAR
Agency: MADISON DDB
Language: Spanish

2019 SILVER

Les tutos

Brand: Saint maclou
Client: Saint maclou
Agency: Proximity
Language: French

FINALISTS

PepsiCo (J7, Chudo, Bio Max, Domik v Derevne) "Breakfast battle" from PepsiCo and Pyaterochka

Lay's & Pepsi "People’s exclusive" feat. Timothy and Nadezhda Babkina from PepsiCo and Pyaterochka

J7 Fresh Taste J7 Fresh Taste. Hot News From Chilled Juice