Sustained Success

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2024 GOLD

Ožujsko pivo 2019-2023

U pivskoj kategoriji, u kojoj raste premium dok core segment bilježi blagi pad, ostvarivanje i najmanjih pomaka u prodaji i brend imidžu je velika stvar. Dosegnuti preko 50% volumenskog i vrijednosnog udjela u Core pivskom segmentu te nastaviti rasti kao omiljeni brend u očima potrošača u uvjetima krize je izvrstan uspjeh cijelog Ožujsko tima. Ovaj uspjeh je rezultat sjajne sinergije na svim razinama kompanije i uključenih partnera te vjere u snagu brenda koji iz godine u godinu kontinuirano uveseljava potrošače koji mu na to uzvraćaju svojom vjernošću.

Brand: Ožujsko beer
Client: Molson Coors
Agency: BBDO Zagreb
Language: Croatian

2024 SILVER

SC - Women In Tech

Empowering female entrepreneurs in Pakistan's tech landscape, Women In Tech aimed to inspire belief in limitless possibilities. Through targeted mentorship, training, and grants, the initiative sought to break barriers and help female-led businesses to grow. Results showed a significant increase of 2135% in program applications from cohort 1 to 5, 30+ female led businesses funded and a. The campaign not only realised its goal of fostering belief in women's potential but also showcased tangible success, affirming the transformative impact of empowerment in entrepreneurship and innovation.

Brand: Standard Chartered - Women In Tech
Client: Standard Chartered Bank
Agency: Synergy Dentsu
Language: English

2024 SILVER

¡Ya toca ya! Cuatro años derribando excusas

Este es el caso de como WIN, tras su gran lanzamiento, crece en diferenciación, consideración y prueba, lanzando un nuevo servicio (no tan novedoso) El Trio Win: Fibra Óptica + TVDigital (sin deportes: Champions, Liga1 o noticias: Canal N, RPP) + teléfono fijo Sin tener un Trio “diferenciado” y cumpliendo con nuestra promesa de hacer las cosas distintas, decidimos no atar a los peruanos a un contrato con plazo de permanencia. Nuestros servicios son libres. Puedes salirte cuando quisieras Logrando +4pp en SOM y +28.77% en ventas vs campaña lanzamiento

Brand: CPP
Client: Movistar
Agency: Lemon.
Language: Spanish