2017
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![2017_pos_2017_e-13-574_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/POS_2017_E-13-574/2017_POS_2017_E-13-574_hero_1.jpg)
- 2017 Europe
- Positive Change - Social Good: Brands
- FINALIST
- How standing up for diversity paid off
- Agency: McCann London
- Brand: True Match
- Client: L'Oreal Paris
- Language: English
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![2017_pos_2017_e-14-016_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/POS_2017_E-14-016/2017_POS_2017_E-14-016_hero_1.jpg)
- 2017 Europe
- Positive Change - Social Good: Brands
- FINALIST
- Scratch for a reason
- Agency: BBDO Zagreb
- Brand: Ozujsko Beer
- Client: Zagrebačka pivovara
- Language: English
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![2017_pos_2017_e-1414-754_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/POS_2017_E-1414-754/2017_POS_2017_E-1414-754_hero_1.jpg)
- 2017 United States
- Positive Change - Social Good: Brands
- FINALIST
- Doritos Rainbows
- Agency: Goodby Silverstein & Partners
- Brand: Doritos
- Client: Frito-Lay North America, Inc.
- Language: English
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![2017_pos_2017_e-1431-743_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/POS_2017_E-1431-743/2017_POS_2017_E-1431-743_hero_1.jpg)
- 2017 United States
- Positive Change - Environmental: Brands
- FINALIST
- #BringBackTheBees
- Agency: Baldwin&
- Brand: Burt's Bees
- Client: Burt's Bees
- Language: English
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![2017_pos_2017_e-2020-192_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/POS_2017_E-2020-192/2017_POS_2017_E-2020-192_hero_1.jpg)
- 2017 United States
- Positive Change - Environmental: Brands
- FINALIST
- Save Water Campaign
- Agency: Red Fuse Communications
- Brand: Colgate
- Client: Colgate-Palmolive
- Language: English
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![2017_pos_2017_e-2026-597_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/POS_2017_E-2026-597/2017_POS_2017_E-2026-597_hero_1.jpg)
- 2017 United States
- Positive Change - Social Good: Brands
- FINALIST
- The Vaseline Healing Project
- Agency: BBH New York
- Brand: Vaseline Brand
- Client: Unilever
- Language: English
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![2017_pos_2017_e-2112-889_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/POS_2017_E-2112-889/2017_POS_2017_E-2112-889_hero_1.jpg)
- 2017 United States
- Positive Change - Social Good: Non-Profit
- FINALIST
- Run Like Hell
- Agency: FCB New York
- Brand: FDA Center for Tobacco Products The Real Cost
- Client: FDA, Center for Tobacco Products
- Language: English
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![2017_pos_2017_e-2212-928_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/POS_2017_E-2212-928/2017_POS_2017_E-2212-928_hero_1.jpg)
- 2017 United States
- Positive Change - Social Good: Brands
- FINALIST
- #MakeADogsDay
- Agency: Carmichael Lynch
- Brand: Subaru of America
- Client: Subaru of America
- Language: English
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![2017_pos_2017_e-24-830_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/POS_2017_E-24-830/2017_POS_2017_E-24-830_hero_1.jpg)
- 2017 Europe
- Positive Change - Social Good: Non-Profit
- FINALIST
- Look Beyond Borders
- Agency: DDB Warsaw (DDB & Tribbal)
- Brand: Amnesty International
- Client: Amnesty International Poland
- Language: English
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