2016
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PUBLISHED CASE
CATEGORY
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CASES
- 2016 Greater China
- Brand Content & Entertainment
- FINALIST
- Changan Ford Focus "King of Heart-Brave.Forward"
- Agency: NetEase
- Brand: All New Focus
- Client: Changan Ford Automobile Co .,Ltd
- Language: Mandarin
- 2016 Greater China
- Sponsorship & Event Marketing
- FINALIST
- Lemon Yoghurt of WAHAHA-Music Contest
- Agency: NetEase
- Brand: Hangzhou Wahaha Group Co.,Ltd
- Client: Hangzhou Wahaha Group Co.,Ltd
- Language: Mandarin
- 2016 Greater China
- Activations
- FINALIST
- Kinghome Refrigerator & "Yummy Yummy" Content Marketing
- Agency: Vision Star
- Brand: King Home Fridge
- Client: King Home
- Language: Mandarin
- 2016 Greater China
- Positive Change - Social Good: Non-Profit
- FINALIST
- Public Service Ad for Spring Gala "Father's Journey"
- Agency: Verawom
- Brand: CCTV Public Service Ad
- Client: China Central Television
- Language: Mandarin
- 2016 Greater China
- Media Idea
- FINALIST
- BMW vision next 100
- Agency: NetEase
- Brand: BMW
- Client: BMW China
- Language: Mandarin
- 2016 Greater China
- Activations
- FINALIST
- BMW vision next 100
- Agency: NetEase
- Brand: BMW
- Client: BMW China
- Language: Mandarin
- 2016 Greater China
- Activations
- FINALIST
- Uni-President "Spring Tea" New Brand Launch through LeEco
- Agency: Letv
- Brand: Uni-President Spring Tea
- Client: Uni-President China
- Language: Mandarin
- 2016 Greater China
- Brand Experience
- FINALIST
- Uni-President "Spring Tea" New Brand Launch through LeEco
- Agency: Letv
- Brand: Uni-President Spring Tea
- Client: Uni-President China
- Language: Mandarin
- 2016 Greater China
- Carpe Diem - Products
- FINALIST
- Durex-Be Brave to Love without AIDS
- Agency: Sogou
- Brand: Durex
- Client: Reckitt Benckiser China
- Language: Mandarin