Positive Change - Social Good: Brands

Recognizing brands that are making the world a better place by using the power of their communications platforms for "good."  This category celebrates for-profit brand efforts that effectively combined business goals with a social cause (he

2017 SILVER

Improving of banking services and life of visually impaired people

Brand: Sberbank
Client: Sberbank
Agency: BBDO Russia
Language: English, Russian

2017 SILVER

Social experiment «Sun for the best friend»

Brand: Pedigree
Client: Mars
Agency: BBDO Russia
Language: English, Russian

2017 BRONZE

Continued Push for an Equal Future

Brand: ANZ
Client: ANZ
Agency: TBWA\Melbourne
Language: English

FINALISTS

Pure Leaf Iced Tea The "No" Grants

Chick-fil-A The Brake Room

McDonald's Eating Equally with Eatqual