Media Idea

The award honors media led ideas that are powerful enough to become the genesis of the communications program itself.

2016 SILVER

Can a Burger Sell a Truck?

Brand: Chevrolet
Client: General Motors Middle East
Agency: Commonwealth//McCann
Language: English

2016 SILVER

Come, Know and Ask

Brand: Fundacion Teleton
Client: Fundacion Teleton
Agency: Beker
Language: Spanish

2016 SILVER

Gold Moments

Brand: Ferrero Rocher
Client: Ferrero de Mexico
Agency: La Doblevida
Language: Spanish

FINALISTS

RITZ Puttin’ on the RITZ

U.S. Bank Found in Translation: The untold story of children who give a voice to generations.

Pulsar N160 The (Un)Censored Ad