Effie recognizes all forms of marketing effectiveness and continues to refresh its categories to celebrate your ever-evolving business and marketing challenges.
Which category is best for your entry?
When entering these categories, you should present your entry in a way that addresses the situation or challenge outlined in the category definition. There are 40+ specialty categories, with focuses on audiences, business challenges, health, media, and industry trends. There are also over 30 product & service categories to showcase your work. Review all categories and be sure to check out our specialty programs: