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2018

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2018_cn_2018_267_hero_1
  • 2018 Greater China
  • Carpe Diem - Services
  • FINALIST
  • DONATE YOUR FACE
  • Agency: Cheil China
  • Brand: Tencent Foundation/Operation Smile
  • Client: Tencent
  • Language: Mandarin
  • Video-player
2018_cn_2018_268_hero_1
  • 2018 Greater China
  • Positive Change - Social Good: Non-Profit
  • FINALIST
  • DONATE YOUR FACE
  • Agency: Cheil China
  • Brand: Tencent Foundation/Operation Smile
  • Client: Tencent
  • Language: Mandarin
  • Video-player
2018_cn_2018_269_hero_1
  • 2018 Greater China
  • Multicultural
  • FINALIST
  • KFC Huang Bo Celebration Movies
  • Agency: Ogilvy Shanghai
  • Brand: KFC
  • Client: Yum! China
  • Language: Mandarin
  • Video-player
2018_cn_2018_270_hero_1
  • 2018 Greater China
  • New Product or Service Introduction or Line Extension
  • FINALIST
  • Portable AI School,Baidu Artificial Intelligence Education Program
  • Agency: GREATSEA
  • Brand: Baidu
  • Client: Baidu
  • Language: Mandarin
  • Video-player
2018_cn_2018_271_hero_1
  • 2018 Greater China
  • Multicultural
  • FINALIST
  • "Reader" - moving around, read together
  • Agency: Alimama
  • Brand: Ali Literature
  • Client: Alibaba Group
  • Language: Mandarin
  • Video-player
2018_cn_2018_273_hero_1
  • 2018 Greater China
  • Brand Experience: Live
  • FINALIST
  • Match couples with Baidu face recognition technology on Chinese Web Valentines' Day
  • Agency: BlueFocus Digital
  • Brand: Baidu
  • Client: Baidu
  • Language: Mandarin
  • Video-player
2018_cn_2018_274_mp4_preview_1
  • 2018 Greater China
  • Brand Content & Entertainment
  • FINALIST
  • McDonalds Full-heart Support During Gaokao
  • Agency: BBDO
  • Brand: Breakfast
  • Client: McDonald's China
  • Language: Mandarin
  • Video-player
2018_cn_2018_275_hero_1
  • 2018 Greater China
  • Retail
  • FINALIST
  • Hijacking the Largest Shopping Festival of the World
  • Agency: Mindshare
  • Brand: Uniqlo
  • Client: FAST RETAILING China
  • Language: Mandarin
  • Video-player
2018_cn_2018_276_hero_1
  • 2018 Greater China
  • Seasonal Marketing
  • FINALIST
  • McDonald's Full-heart Support During Gaokao
  • Agency: BBDO
  • Brand: Breakfast
  • Client: McDonald's China
  • Language: Mandarin
  • Video-player
2018_cn_2018_277_hero_1
  • 2018 Greater China
  • Brand Experience
  • FINALIST
  • Dance with McNuggets
  • Agency: Popcorn Digital Information Co., Ltd.
  • Brand: McDonald's
  • Client: Prospect Hospitality Co.,Ltd.
  • Language: Mandarin
  • Video-player
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