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2017

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2017_cn_2017_e172-bp-102108180_hero_1
  • 2017 Greater China
  • Brand Experience: Live + AR/VR/Digital
  • FINALIST
  • Ask Assam for the happy moment
  • Agency: McCann Health
  • Brand: Assam milk tea
  • Client: Uni-President China
  • Language: Mandarin
  • Video-player
2017_cn_2017_e172-bp-102171515_hero_1
  • 2017 Greater China
  • Brand Experience: Live + AR/VR/Digital
  • FINALIST
  • McDonald's Premium Burger Series
  • Agency: TBWA
  • Brand: McDonald's
  • Client: McDonald's China
  • Language: Mandarin
  • Video-player
2017_cn_2017_e172-bp-102684519_hero_2
  • 2017 Greater China
  • Brand Experience: Live + AR/VR/Digital
  • FINALIST
  • "My hair, it has to be my way" Dove Hair Campaign
  • Agency: Ogilvy & Mather Shanghai
  • Brand: Dove
  • Client: Unilever China
  • Language: Mandarin
  • Video-player
2017_cn_2017_e172-bs-100952489_hero_1
  • 2017 Greater China
  • Brand Experience: Live + AR/VR/Digital
  • FINALIST
  • Rivon VR Cool Love Invitation
  • Agency: Dentsu One Taipei
  • Brand: Rivon
  • Client: Hunya
  • Language: Mandarin
  • Video-player
2017_cn_2017_e172-bs-100969705_hero_1
  • 2017 Greater China
  • Brand Experience: Live + AR/VR/Digital
  • FINALIST
  • The natural grain# I want my blue friend #
  • Agency: NetEase
  • Brand: The natural grain
  • Client: Mengniu
  • Language: Mandarin
  • Video-player
2017_cn_2017_e172-bs-101487256_hero_1
  • 2017 Greater China
  • Brand Experience: Live + AR/VR/Digital
  • FINALIST
  • Donate Your $tep$
  • Agency: Publicis Shanghai
  • Brand: Tencent Charity
  • Client: Tencent Foundation
  • Language: Mandarin
  • Video-player
2017_cn_2017_e172-bt-102452307_hero_1
  • 2017 Greater China
  • Business-to-Business
  • FINALIST
  • S.E.E Social Enterprise Eco-system
  • Agency: Ogilvy & Mather Shanghai
  • Brand: Tencent
  • Client: Tencent
  • Language: Mandarin
2017_cn_2017_e172-cd-100981917_hero_1
  • 2017 Greater China
  • Carpe Diem - Products
  • FINALIST
  • Friso 3 Character Classic of Love Campaign
  • Agency: mcgarrybowen Shanghai
  • Brand: Friso
  • Client: FrieslandCampina
  • Language: Mandarin
  • Video-player
2017_cn_2017_e172-cd-101055442_hero_1
  • 2017 Greater China
  • Carpe Diem - Products
  • FINALIST
  • Burger Queen
  • Agency: Y&R Shanghai
  • Brand: Burger King
  • Client: Burger King
  • Language: Mandarin
  • Video-player
2017_cn_2017_e172-cd-101057132_hero_1
  • 2017 Greater China
  • Carpe Diem - Products
  • FINALIST
  • Integrated Communication for Chief Collector of Baidu Map
  • Agency: CUTT
  • Brand: Baidu Map
  • Client: Baidu
  • Language: Mandarin
  • Video-player
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