2017
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PUBLISHED CASE
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CASES
- 2017 Greater China
- Brand Experience: Live + AR/VR/Digital
- FINALIST
- Ask Assam for the happy moment
- Agency: McCann Health
- Brand: Assam milk tea
- Client: Uni-President China
- Language: Mandarin
- 2017 Greater China
- Brand Experience: Live + AR/VR/Digital
- FINALIST
- McDonald's Premium Burger Series
- Agency: TBWA
- Brand: McDonald's
- Client: McDonald's China
- Language: Mandarin
- 2017 Greater China
- Brand Experience: Live + AR/VR/Digital
- FINALIST
- "My hair, it has to be my way" Dove Hair Campaign
- Agency: Ogilvy & Mather Shanghai
- Brand: Dove
- Client: Unilever China
- Language: Mandarin
- 2017 Greater China
- Brand Experience: Live + AR/VR/Digital
- FINALIST
- Rivon VR Cool Love Invitation
- Agency: Dentsu One Taipei
- Brand: Rivon
- Client: Hunya
- Language: Mandarin
- 2017 Greater China
- Brand Experience: Live + AR/VR/Digital
- FINALIST
- The natural grain# I want my blue friend #
- Agency: NetEase
- Brand: The natural grain
- Client: Mengniu
- Language: Mandarin
- 2017 Greater China
- Brand Experience: Live + AR/VR/Digital
- FINALIST
- Donate Your $tep$
- Agency: Publicis Shanghai
- Brand: Tencent Charity
- Client: Tencent Foundation
- Language: Mandarin
- 2017 Greater China
- Business-to-Business
- FINALIST
- S.E.E Social Enterprise Eco-system
- Agency: Ogilvy & Mather Shanghai
- Brand: Tencent
- Client: Tencent
- Language: Mandarin
- 2017 Greater China
- Carpe Diem - Products
- FINALIST
- Friso 3 Character Classic of Love Campaign
- Agency: mcgarrybowen Shanghai
- Brand: Friso
- Client: FrieslandCampina
- Language: Mandarin
- 2017 Greater China
- Carpe Diem - Products
- FINALIST
- Burger Queen
- Agency: Y&R Shanghai
- Brand: Burger King
- Client: Burger King
- Language: Mandarin