UNITED KINGDOM
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- 2024 United Kingdom
- Positive Change - Social Good: Brands
- GOLD
- Make it visible
- Agency: VML
- Brand: Ford
- Client: Ford motor company uk
- Language: English
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- 2024 United Kingdom
- Sustained Success - Services
- GOLD
- McDonald's After Covid: Breaking Rules and Stealing Hearts
- Agency: Leo Burnett
- Brand: McDonald's
- Client: McDonald's (United Kingdom)
- Language: English
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- 2024 United Kingdom
- Sustained Success - Services
- GOLD
- How Tesco grew to a billion pound business by being helpful in a category that wasn't.
- Agency: BBH
- Brand: Tesco Mobile
- Client: Tesco Mobile
- Language: English
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- 2024 United Kingdom
- Sustained Success - Products
- GOLD
- Making the everyday wonderful when the world turned anything but
- Agency: Mother London
- Brand: IKEA
- Client: IKEA UKI
- Language: English
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- 2024 United Kingdom
- Healthcare, Products & Services
- GOLD
- I Don't Go to Specsavers: how subverting an iconic idea supercharged growth
- Agency: MG OMD
- Brand: Specsavers
- Client: Specsavers
- Language: English
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- 2024 United Kingdom
- Sustained Success - Products
- GOLD
- When the chips are down, margins matter: How long-term emotional brand building delivered for McCain.
- Agency: adamandeveddb
- Brand: McCain
- Client: McCain Foods
- Language: English
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- 2024 United Kingdom
- Travel & Tourism
- SILVER
- P&O Ferries: There Is Another Way
- Agency: Publicis London
- Brand: P&O Ferries
- Client: P&O Ferries
- Language: English
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- 2024 United Kingdom
- New Product or Service Introduction or Line Extension
- SILVER
- Trains, now on… Uber?! How Uber expanded into a new sector by turning its biggest weakness into a five star strength
- Agency: Mother
- Brand: Uber
- Client: Uber
- Language: English
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- 2024 United Kingdom
- Sustained Success - Products
- SILVER
- How The National Lottery used advertising to create its own luck, contributing an extra £689 million to good causes
- Agency: Adam&EveDDB London
- Brand: The National Lottery
- Client: Camelot
- Language: English
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- 2024 United Kingdom
- Topical Marketing
- SILVER
- The Wonderful Everyday in a cost of living crisis
- Agency: Mother London
- Brand: IKEA
- Client: IKEA UK
- Language: English
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