UNITED STATES
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![2018_pos_2018_e-2779-279_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/POS_2018_E-2779-279/2018_POS_2018_E-2779-279_hero_1.jpg)
- 2018 United States
- Positive Change - Environmental: Brands
- FINALIST
- Colgate Save Water 2017
- Agency: Red Fuse Communications
- Brand: Colgate
- Client: Colgate-Palmolive
- Language: English
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![2018_pos_2018_e-2918-285_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/POS_2018_E-2918-285/2018_POS_2018_E-2918-285_hero_1.jpg)
- 2018 United States
- Positive Change - Social Good: Brands
- FINALIST
- TV Doctors of America
- Agency: McCann New York
- Brand: Cigna
- Client: Cigna
- Language: English
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![2018_sme_2018_e-216-923_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/SME_2018_E-216-923/2018_SME_2018_E-216-923_hero_1.jpg)
- 2018 United States
- Commerce & Shopper: Single-Retailer Program- Mass Merchants
- FINALIST
- Walmart Dunkin' Donuts Ready to Drink Iced Coffee Launch
- Agency: Saatchi & Saatchi X
- Brand: Dunkin' Donuts RTD Iced Coffee
- Client: The Coca-Cola Company
- Language: English
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![2018_sme_2018_e-283-104_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/SME_2018_E-283-104/2018_SME_2018_E-283-104_hero_1.jpg)
- 2018 United States
- Commerce & Shopper: Seasonal/Event
- FINALIST
- 2017 Coca-Cola Bracket Refresh
- Agency: Geometry Global
- Brand: Coca-Cola
- Client: The Coca-Cola Company
- Language: English
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![2018_sme_2018_e-299-490_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/SME_2018_E-299-490/2018_SME_2018_E-299-490_hero_1.jpg)
- 2018 United States
- Commerce & Shopper: Single-Retailer Program- Other
- FINALIST
- Bj's Dove Masterbrand Video Series
- Agency: Team Unilever Shopper
- Brand: Dove
- Client: Unilever
- Language: English
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![2018_sme_2018_e-317-519_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/SME_2018_E-317-519/2018_SME_2018_E-317-519_hero_1.jpg)
- 2018 United States
- Commerce & Shopper: Seasonal/Event
- FINALIST
- Starbucks Coffee "Holiday Magic" at Walmart
- Agency: Mosaic Shopper
- Brand: Starbucks(r) Coffee
- Client: Starbucks Coffee Company
- Language: English
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![2018_sme_2018_e-323-024_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/SME_2018_E-323-024/2018_SME_2018_E-323-024_hero_1.jpg)
- 2018 United States
- Commerce & Shopper: Awareness, Trial, and Conversion
- FINALIST
- Kroger Triscuit: A Slice, A Dollop, A Sprinkle
- Agency: Geometry Global
- Brand: TRISCUIT Crackers
- Client: Mondelez International
- Language: English
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![2018_sme_2018_e-341-796_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/SME_2018_E-341-796/2018_SME_2018_E-341-796_hero_1.jpg)
- 2018 United States
- Commerce & Shopper: Multi-Retailer Program
- FINALIST
- Quaker Overnight Oat Launch
- Agency: TPN
- Brand: Quaker
- Client: PepsiCo
- Language: English
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![2018_sme_2018_e-350-270_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/SME_2018_E-350-270/2018_SME_2018_E-350-270_hero_1.jpg)
- 2018 United States
- Commerce & Shopper: Category/Aisle Evolution
- FINALIST
- Ahold: Endcap of Dreams
- Agency: Geometry Global
- Brand: NABISCO Scale
- Client: Mondelez International
- Language: English
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