Food

Fresh, packaged and frozen foods both regular and diet/light.

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2016 BRONZE

Häagen-Dazs Temperature-sensitive Ice Cream Cup Sleeve

Brand: Häagen-Dazs
Client: General Mills Taiwan
Agency: BBDO Taiwan
Language: Mandarin

2016 BRONZE

Futurexia Campaign - Without Stopping Guess Me

Brand: Sin Parar
Client: Nestlé Peru S.A.
Agency: J. Walter Thompson
Language: Spanish

2016 BRONZE

Dairy Done Right

How does a farmer-owned dairy co-op from Oregon win the West? By taking a stand for higher standards. We discovered that even the most food-conscious foodies had a blind spot when it came to dairy. Our disruptive Dairy Done Right campaign issued a wake-up call, exposing them to the corner-cutting practices of CPG conglomerates and introducing Tillamook as the independent dairy brand with stubbornly high standards and kickass products to back them up. In just a few months, we rallied dairy lovers across the West and grew sales in our 3 primary categories by +42%.

Brand: Tillamook
Client: Tillamook
Agency: 72andSunny
Language: English