Council

OFFICERS
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Chair
KARINA WILSHER
Partner, Global CEO
Anomaly
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Chair
Karina Wilsher
Partner, Global CEO
Anomaly

Karina spent seven years as Partner and CEO of Anomaly's flagship office in New York - leading a period of record growth and evolution. At the start of 2017, she was appointed Global COO helping strengthen Anomaly's seven offices and continuing the company's evolution at the forefront of the industry.

In November 2018, Karina was appointed as Global CEO, succeeding Carl Johnson who became Chairman.

Anomaly is a difficult to define, but exciting to work at 'new model' company - with offices in LA, New York, Toronto, London, Amsterdam, Berlin and Shanghai. Anomaly's blue chip roster includes Anheuser-Busch InBev, Diageo, Rimowa, SONOS, The Coca-Cola Company, UBER, Unilever and YouTube. Equally interesting is Anomaly's IP portfolio, which includes a culinary lifestyle brand with Eric Ripert; the creation of EOS, the no.1 lip balm in US; and the medicinal cannabis brand dosist, recognized as one of Time Magazine’s Best Inventions of 2016.

Formerly, Karina was Partner and Managing Director of Fallon London, and successfully grew the agency from startup to a Top Ten agency, winning Campaign's Agency of the Year (twice) and becoming the most creatively awarded agency in the world (Gunn Report).

Karina is a Board Member of Effie Worldwide, Chair of Ef f i e UK Counc i l , a Founding Member of TimesUpAdvertising, and a longtime member of Women in Advertising and Communications London (WACL).

DIRECTORS
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Nick Baughan
Director of Agencies, UK & Ireland
Facebook
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David Benson
Director, Global Brand Business Unit
Google
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Cheryl Calverley
Chief Marketing Officer
Eve Sleep
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Dan Clays
CEO
Omnicom Media Group UK
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Sophie Daranyi
CEO
Omnicom Retail Group
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Ete Davies
CEO
Engine Creative
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Magnus Djaba
Global President
Saatchi & Saatchi
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Andrew Geoghegan
Global Consumer Planning Director
Diageo
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Tanya Jospeh
Director
Tanya Joseph Consulting
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Simon Law
Chief Strategy Officer
Mirum
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Dino Myers-Lamptey
Founder
The Barber Shop
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Helen Normoyle
Marketing Director, UK & ROI
Boots
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Lindsay Pattison
Chief Client Officer
WPP
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Xavier Rees
CEO
Havas London
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Aline Santos
EVP, Global Marketing and Chief Diversity & Inclusion Officer
Unilever
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Dylan Williams
Partner, Chief Strategy Officer
Droga5 London
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Nick Baughan
Director of Agencies, UK & Ireland
Facebook

Nick Baughan is Facebook’s Director of Agencies in the UK & Ireland leading their partnerships with the marketing, professional services and investment industries.
 
Prior to joining Facebook in 2019, Nick spent 13 years at WPP Plc most recently as CEO of Essence across EMEA, overseeing media investment for advertisers including Google & BT.
 
Nick has sat on the World Economic Forum Global Council for Information & Entertainment in addition to numerous domestic industry trade bodies and committees including the IPA, the Advertising Association and the IAB. Nick also mentors for the Marketing Academy.
 
Nick lives in North London with his wife and two children.

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David Benson
Director, Global Brand Business Unit
Google

David Benson joined Google in 2012, and is the Director Thought Leadership and Scales Initiatives for Google. Advanced Brand Activation Team. Prior to joining Google, David worked for 20+ years in the advertising industry, across many brands in most categories, including L'Oréal, Nestlé, Aviva, Ford, Toyota, Disney, Coca-Cola and Levis to name a few. He has a degree in psychology from Durham University and endlessly curious about how and why people buy. He has won a number of industry awards and lives at home with his wife, 3 children, 3 dogs, 3 cats, 2 horses and a variable number of chickens.

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Cheryl Calverley
Chief Marketing Officer
Eve Sleep

In 2019 Cheryl made the leap from breakdowns to beds as she moved from the Automobile Association (The AA) to become the CMO for eve sleep, the European sleep wellness brand. Having joined The AA as head of Group Marketing in 2015 to learn about direct to consumer marketing, she became Marketing Director there in 2017, spawning a really quite remarkable (and IPA Gold winning) singing baby along the way. Her early career was in FMCG, where she coaxed, corralled and challenged a range of ‘love or hate’ brands at Unilever, such as Marmite, Pot Noodle, Peperami and Axe (Lynx for the Brits amongst us) to growth, before heading over to the exciting world of frozen foods with Birdseye Iglo group. No, really, she did find the annual pea harvest quite exciting….

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Dan Clays
CEO
Omnicom Media Group UK

Dan Clays is Chief Executive of Omnicom Media Group in the UK.  He is responsible for the overall business performance, client delivery and future growth strategy of Omnicom’s media agency and specialist service operations in the UK.  As CEO of OMG, Dan provides oversight, guidance and support across OMD UK, PHD, Manning Gottlieb OMD, Hearts & Science, alongside OMG’s specialist marketing services including Annalect, Fuse and Resolution.  Dan has been in Omnicom for 7 years, leading OMD UK over that period as Chief Executive of the agency.  Prior to OMD, Dan had spent 12 years at the independent, then Havas owned business Arena, during which time, he spent 9 years leading the digital specialist agency Quantum.   His media career started in TV buying at Carat and then PHD.   Upon taking the CEO role at OMG, Dan returned to PHD for an induction he had also experienced 20 years before!    Away from work,  Dan lives in Balham with his wife Jo and three young, energetic children, George, Lily and Ava.

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Sophie Daranyi
CEO
Omnicom Retail Group

Sophie is CEO of the Omnicom Retail Group, a collective of best in class consultancy, creativity and capability in retail, shopper and commerce marketing, focussed on driving sales growth through increased conversion. She has global responsibility for driving commerce strategy and innovation across Omnicom and connecting multi-channel expertise to address the new world of retail without boundaries. Sophie was previously CEO of award-winning brand and retail agency Haygarth and CEO of RAPP UK. She has worked driving strategy and communications for clients including L’Oréal, Pernod Ricard and Disney as well as retailers such as Signet and Vodafone and earlier in her career worked client side in global marketing for Seagram Spirits & Wine Group.

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Ete Davies
CEO
Engine Creative

Ete is the CEO of ENGINE Creative, the creative pillar of ENGINE – a full stack creative and consultancy offering designed to help organisations navigate disruption and thrive in the future.

With over 15 years’ experience working at some of the UK’s top digital agencies including AnalogFolk, AKQA, Tribal DDB, Modem Media (Digitas) and SixandCo; He’s gained experience across varying sectors from Financial Services, to Technology, Retail, Health, FMCG and Automotive; leading and working across innovative and award-winning projects ranging from global digital campaigns to business transformation, as well as digital products, platforms and services.

Away from ENGINE, Ete is also co-founder of WeAreStripes and CultureHeroes, both are initiatives whose missions are to create opportunities for Black Asian and Minority Ethnic (BAME) talent, across the creative industries. 

A Drum Digerati “Top 100 people in UK Digital” 2017 and 2018 Alumni, Ete was recognised in the BIMA 100 in 2017, 2018 and 2019; in CreativePool’s ‘Top 100 Influencers’ 2018 and 2019; also Campaign Magazines 'Top 10 Trailblazers’ in 2017 and 2018.

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Magnus Djaba
Global President
Saatchi & Saatchi

Magnus has led the transformation of Saatchi & Saatchi London for the last 8 years, expanding the services we offer our clients and ensuring we are focused on creativity and business results. During this time, the agency has grown by 50%, won numerous creative and effectiveness awards and welcomed new clients such as EE, HSBC, Direct Line and Asda.
 
He was formerly the MD at the start-up Fallon London, which became one of the UK’s most awarded and best-known creative agencies, famous for groundbreaking campaigns for the BBC, Cadbury, Skoda, Sony and FCUK.
Magnus was appointed UK CEO of Saatchi & Saatchi in November 2011 and promoted to CEO of Saatchi & Saatchi Fallon UK Group in April 2014.
In 2017 he was appointed Global President of Saatchi & Saatchi, responsible for global clients, new business and brand positioning for the network.
 
In 2020, he took on the additional role of Publicis Groupe Creative for the UK, responsible for our creative agencies, working with the CEOs of each brand to ensure that we find, grow and keep the best talent, produce outstanding work for our current and future clients and continually evolve what we do to stay ahead of the pack.

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Andrew Geoghegan
Global Consumer Planning Director
Diageo

Andrew Geoghegan is the global consumer planning director at Diageo PLC - the world’s largest premium drinks company and home to brands such as Johnnie Walker, Guinness, Smirnoff, and Tanqueray.  He leads a 150 strong function in 52 countries in their mission to lead the total business with ideas and insights that sell more.  He is responsible for brand and innovation strategy across Diageo’s full portfolio, shaping future investment choices through foresights, evolving the business’s approach to brand building, as well as Diageo’s customer marketing centre of excellence.
 
He is passionate about marketing effectiveness and has pioneered an approach across Diageo using leading-edge data and technology called marketing catalyst.  This programme has already paid back over x15 the initial investment and given Diageo the confidence to buck the trend for consumer goods companies in recent years and increase its marketing investment ahead of revenue growth.  To raise creative standards alongside this he introduced ‘creative sparks’ a programme blending inspiration with capability building.
 
Andrew was featured as a Male Agent of Change by Management Today in their 2019 Power List for his work on gender representation.  This is work he has shared at Cannes and twice in New York at the UN women’s council in service of their 2030 sustainable development goals.  Andrew also contributes a regular column to Marketing Week.
 
Prior to this Andrew held a variety of roles at Diageo and PepsiCo including Global Innovation and Consumer Planning Director on Guinness, and Consumer Planning Director for Diageo Africa.

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Tanya Jospeh
Director
Tanya Joseph Consulting

Tanya Joseph has been in marketing and communications her entire professional life and currently runs are own consultancy. She has always championed the need to position effectiveness as the key measure of success for any campaign. The architect of This Girl Can and an Ad Age Woman to Watch, Tanya sits on the executive committee of WACL where she leads on campaigning. She writes a regular column in Marketing Week in which she exhorts her readers to do more to be more effective as marketers and business leaders.

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Simon Law
Chief Strategy Officer
Mirum

As Chief Strategy Officer of WPP’s digital agency, Mirum, Simon leads the strategy and data teams. The team helps brands like Amazon, Nestle, GE, Mercedes-Benz, Canon, Specsavers, Facebook & Aston Martin find strategies and ideas that drive new growth opportunities. Simon’s 20+ years of experience spans advertising, digital, and data, working at Goodby Silverstein, TBWA, Saatchi & Saatchi, WCRS & WPP. In that time, he’s been lucky enough to win Effies in both North America and Europe, but not yet a UK Effie!

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Dino Myers-Lamptey
Founder
The Barber Shop

Dino Myers-Lamptey is the Founder of The Barber Shop, a strategy-led creative company that aims to solve the biggest business problems through data, distribution and disruptive ideas. They work with businesses that are driven by a purpose and which strive to enrich culture through the pleasure that they bring. Their clients include Karma Cola, The Athletic, Tobefrank and Parkinson’s UK. Dino is also a board member of the UK Effies committees and a NED for the Brixton Finishing School. In 2019 Dino was recognised as a Top 10 Media Planner by Campaign.

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Helen Normoyle
Marketing Director, UK & ROI
Boots

Helen Normoyle joined Boots in April 2017 as Marketing Director for Boots UK and ROI.  She is responsible for developing and implementing the Boots retail brand, customer proposition and marketing strategies through continued innovation, aiming to exceed the expectations of customers and patients. Helen is also responsible for Boots loyalty and personalisation strategy, and the Boots Advantage Card. 

Prior to joining Boots, Helen held CMO roles in the broadcast media, furniture retail and property sectors, with the BBC, DFS and Countrywide respectively. She has also worked in broadcast and telecoms regulation - with Ofcom, as Director of Market Research - and held a range of posts at Motorola, including Director of Marketing and Director of Global Consumer Insights and Product Marketing.
 
Helen started her career working for one of Europe's leading market research agencies, Infratest+GfK, based in Germany.
 
Helen is a Non-Executive Director of Allied Irish Banks, p.l.c (AIB), financial services group operating predominantly in the Republic of Ireland.

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Lindsay Pattison
Chief Client Officer
WPP

In October 2018, Lindsay was appointed Chief Client Officer of WPP, reporting to CEO Mark Read. In this role she is responsible for WPP’s 50+ Global Client Teams (who lead the largest accounts with 40,000 colleagues globally), organic growth and integrated new business. As CCO, Lindsay ensures that WPP’s major clients have access to the combined strengths of WPP, that the best talent is working on the client teams, and that they work effectively with WPP companies and Country Managers to deliver fully integrated solutions for clients.

The CCO role follows Lindsay’s role as Chief Transformation Officer for GroupM (May 2017) and Global CEO of Maxus, a WPP media agency. Lindsay is passionate advocate for gender equality and created a WPP-wide initiative called ‘Walk the Talk’. She also serves on the board as a Non Executive Director at Design Bridge.  

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Xavier Rees
CEO
Havas London

Xav joined us in early 2016 from adam&eve DDB.

His previous agencies include BBH, Claydon Healey and AIS, giving him broad experience across the industry.

He wears it lightly, though, and has a reputation for honesty, integrity, consistency, and openness. He instils those qualities through the whole team, too. Former clients describe him as one of the best account men they’ve ever worked with, who always balances the client’s business need with the best creative solution.

He’s a strategic thinker, and a business man. He believes in running tight, efficient teams, in which the account handlers keep a constant eye on the budget, while his passion for creative is infectious. And he makes sure his team rallies behind the work (as long as it's on brief).

Colleagues describe him as serious, but always fun. Havas believes in recruiting the very best into our senior management team, and Xav clearly fits the bill. He’s not just respected by the clients, agency teams and creatives he’s worked with, but admired, and missed by those who no longer work with him.

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Aline Santos
EVP, Global Marketing and Chief Diversity & Inclusion Officer
Unilever

Aline joined Unilever as a marketing trainee. She is Global Executive Vice President for all marketing services and marketing capabilities, including communication and innovation excellence globally.
 
Aline has been the architect of many brand building campaigns with purpose at the heart. She was part of the team that launched the iconic global Dove Real Beauty campaign and led the Dirt is Good campaign for Persil, OMO and Surf Excel transforming it into one of the biggest laundry brands worldwide.
 
Aline leads Unilever’s #Unstereotype initiative that aims to eliminate stereotypes from advertising while promoting progressive portrayals of people. Recognising the power of partnerships to accelerate progress, she helped launch the Unstereotype Alliance with UN Women – an industry wide collaboration to eradicate stereotypes from advertising.
 
In addition to her marketing responsibilities, Aline is Unilever’s Global Diversity and Inclusion Officer, leading the strategy and initiatives that drive gender balance and inclusion for all at Unilever, with the representation of women in management reaching 49% at the end of 2018.

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Dylan Williams
Partner, Chief Strategy Officer
Droga5 London

After graduation from LSE, Dylan, rather stupidly, eschewed a career as an economist at Goldman Sachs and has instead spent some 25 years as a strategist in marketing communications.
 
Fortune did however shed some light on his choice of agencies. He cut his teeth at Bartle Bogle Hegarty in the Nineties, was made a partner at Mother in the Noughties and Chief Strategic Officer at Droga5 London in the ‘Teens. He also got to open a series of ‘Drugstore’ start-up incubators alongside Arthur Sadoun as Publicis Global CSO.  Alongside his Droga5 responsibilities, Dylan is now a Managing Director of Accenture Interactive.
 
Dylan has been privileged to have won every individual and collective accolade in his field. At BBH he won APG, IPA and Effie awards for his work on accounts like Lynx, Levi’s and Olivio. At Mother his strategy team’s successes culminated in winning the APG Stephen King Award and the agency was also recognised as Campaign’s Agency of the Decade. Most recently Droga5 London was made Campaign Independent Agency of the Year in 2019. Dylan was again voted the no1 strategist in the industry by Campaign in its recent annual lists.
 
Outside of the day job, Dylan has held numerous advisory positions including the UK Government’s Tech City Investment Organisation, Facebook EMEA Client Council and most recently the UK Effie board.   
 
He can also be found every Saturday afternoon in the Green King West Essex Vets League Division One covered in mud and looking to see if any Premier League scouts have finally managed to spot his signature stepover move. It’s fair to say they are taking their time. His three kids just think he’s an idiot.