CLIENT
Loreal Paris
Hasan Khan, For giving direction on idea and execution
Mazia Arif, For leading and executing the entire program
Shahzaib Aftab, For supporting in the execution
AGENCY
Hasan Khan, For giving direction on idea and execution
Mazia Arif, For leading and executing the entire program
Shahzaib Aftab, For supporting in the execution
SUMMARY
L’Oréal Pakistan embarked on a visionary mission, establishing an illustrious hairdressing institute to empower women as influential income catalysts. The objective: deliver world-class beauty training, securing boundless employment opportunities and propelling the monumental advancement of Pakistan's salon industry.Inauguration of the LPIP aspired to empower over 400 women in five years, harmonizing with broader societal aspirations. The impactful success story encompasses a regal 50% scholarship provision, achieving a flawless 100% retention rate, and every graduate ascending to regal heights with 100% job placement, epitomizing the transformative grandeur of this remarkable initiative.