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Knorr Bouillon
Knorr Food Dream

RAN IN: Pakistan

CLIENT
Unilever (Pakistan)

Munir Hasan, Director HFR
Affan Khan, Brand Manager
Sanna Ansari, Assistant Brand Manager

AGENCY
Talking Point *Lead Agency



Mindshare pakistan *Lead Agency



SUMMARY

Knorr Food Dream was a digital series aiming to raise awareness & educate homemakers on bouillon usage in multiple dishes & cuisines. The campaign delivered on its KPIs (Digital & internal sales), thus proving that relevant & engaging consumer content can cut through the clutter & deliver intended messaging.

CASE VIDEO


Medium Featured On Video: Digital Mktg. – Affiliate,Digital Mktg. – Display Ads,Digital Mktg. – Influencers,Digital Mktg. – Long Video (3+ min.),Digital Mktg. – Programmatic Display Ads,Digital Mktg. - Programmatic Video Ads,Digital Mktg. – Social: Paid,Public Relations,Influencer / Key Opinion Leader,User Generated Content & Reviews

Language: English