Spotify - Dubai

Talha Hashim, Marketing Manager- Pakistan, Bangladesh & Sri Lanka
Ruthie Qadan, Strategy & Operations Lead + Acting Head of Consumer Marketing | MENA + SAS

BBDO Pakistan *Lead Agency

Atiya Zaidi, Executive Creative Director
Raza Humayun, Creative Manager
Armna Khan, Account Director
Hassaan Aftab, Art Director
Shazia Khan, Planning Director
Atif Pasha , Head of Production

IG Sqaure

Ahsan Khan, Business Director
Farooq Akbar, Associate Director
Beenish Saif, Business Manager
Sohail Shahid, Research Manager

BBPR

Hasan Rizvi, CEO
Jarri Abbas, Group Account Manager

To launch the biggest audio streaming platform in the world in Pakistan was a huge task. Awareness and consideration KPIs both had to be achieved in one go while giving the RTB of the platform of 80+ million songs and 8 Billion playlist was a task indeed. With unforgettable playful creatives we achieved all the above and more for one of the most successful launches for Spotify for any new market.