Basilica of Saint Mary

Emily Hjelm, Dir. of Development
Father Michael O'Connell

OLSON *Lead Agency

Katie Banfield, Account Executive
Scott Dahl, Writer/Creative Director
Steve Knapp, Media Director
Steve Lynch, Media Supervisor
Meghan McCarthy, Project Manager
Jenny McDowell, Brand Design Director
Eric Ranschau, Sr. Back End Developer
Clint Roberts, PR Account Supervisor
Melody Bergan, Mac Artist
Joel Dodson, Director of Production
Dennis Evert, Sr. Front End Developer
Gabe Gathman, Art Director
Zach Keenan, Creative Designer, Jr.
Brian Kroening, Creative Director
Matt Lindstrom, Media Relations Specialist
Charlie Townes, Digital Production Manager

Aging and strife with logistical challenges, the Basilica Block Party had lost the buzz it once held. Make the Pilgrimageserved as a rally cry that not only recognized, but embraced the challenges faced by concert-goers. The community was mobilized to turn their struggles into badges of honor. The response, and results, defied expectations.