OneDegree Hong Kong Limited

Emily Chow, Deputy Chief Executive
Ching Chui, Senior Social Media and Community Manager
Rachel Chan, Senior Marketing Manager
Kita Leung, Assistant Content Manager
Jamie Ng, Head of Growth
Nicole Wong, Performance Marketing Manager
Camille Lo, Growth Executive

Giraffe HongKong Limited *Lead Agency

Sean Lee, Creative Partner

Don’t target everyone, identify the 20% of the valuable segment that gives you the 80% of the market share Base on data to understand the market and customer’s behaviour and re-identify the core segment, it’s not necessary to go-after everyone, but be able to identify the 20% of the people who give you the highest volume of revenue.¦ Don’t target everyone, identify the 20% of the valuable segment that gives you the 80% of the market share Base on data to understand the market and customer’s behaviour and re-identify the core segment, it’s not necessary to go-after everyone, but be able to identify the 20% of the people who give you the highest volume of revenue.