Voilà

Sarah Joyce , SVP, E-Commerce
Emily Demeo, Director of Marketing
Dayna Barron , Creative Lead
Veronique Auger , Marketing Manager
Elizabeth Oteng-Pabi , Customer Retention Manager
Adi Jhamb , Performance Marketing Manager

FCB *Lead Agency

Nancy Crimi-Lamanna , Chief Creative Officer
Rob Sturch, Executive Creative Director
Troy McGuinness , Group Creative Director
Mike Kotevich, Creative Director
Josh Haupert , Associate Creative Director
Rowan McCormick , Art Director
Cathy Barbarossa, Sr. Copywriter
Blake Connolly, Group Account Director
Paul Hanlon, Group Strategy Director
Ben Playford , Associate Creative Director
Tim Welsh, VP, Managing Director
Hanh Vo , VP, Group Account Director
Melissa Legault , Group Account Director
Maddie Milligan , Account Supervisor
Simran Dhamija , Account Supervisor
Alecia Foregard , Account Executive
Simran Kaur , Sr. Strategist
John Fung, VP, Strategy Lead 1:1 Practice Lead
Nat Tubanos , VP, Content
Jesse Gilbert , VP, Strategy Director
Allie Lochhead , Strategist
Maia Spetter , Director, Integrated Production
Kathryn Brown, Sr. Integrated Producer
Isabelle Leduc-Vallieres, Integrated Producer
Tyler Strahl , Editor VFX
Sidarth Popil , Audio
Jim Lee , Data Analyst
Veronika Kizhlo , Jr. Data Analyst
Daisy Qin, Strategy Director, Content Strategy

Voilà is a relatively new grocery delivery service with a lot of competition and not a lot of familiarity amongst our millennial target market. By taking a thoughtful insights-driven approach using social data, Voilà was able to increase users and orders, and dramatically decrease cost per acquisition. Realizing that viral recipe trends on TikTok can literally sell out ingredients from grocers, we identified trends before they happened and made viral food TikToks shoppable for delivery in one click. Turning complex data into dinners, just like that.