Unilever

Samir Singh - EVP Skin Cleansing Kartik Chandrasekhar - GBVP - Lifebuoy, Pears, D&E platform Parnil Sarin - Global Brand Director - Lifebuoy Aarti Daryanani - Global Brand Manager - Lifebuoy

MullenLowe Lintas Group India *Lead Agency

Sagar Kapoor - Chief Creative Officer – Lowe Lintas Sarvesh Raikar - Executive Director - Creative Nitin Sawant - Group Creative Director Satendra Mhatre - Associate Creative Director Sharmine Panthaky - Senior Vice President

MullenLowe Singapore

Vinay Vinayak - Global Business Director

Lifebuoy has been driving crucial education around hand-washing using innovative on-ground interventions at scale. One such example was executed during the festival of Durga Puja where “bhog” is served to devotees as an offering from the gods - most often eaten with unwashed hands. Lifebuoy took the opportunity to underline the importance of handwashing by creating GermNashini (destroyer of germs) - an automated sanitizer dispenser, designed like a blessing gesture which protected devotees from germs by enabling clean hands before they ate the bhog.