2023
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PROGRAM
PUBLISHED CASE
CATEGORY
AWARD LEVEL
CASES
- 2023 MENA
- David vs. Goliath
- FINALIST
- Melting Memories
- Agency: Momentum MENA, Dubai
- Brand: Subway Arabia
- Client: Subway Arabia
- Language: English
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- 2023 MENA
- Media Idea
- FINALIST
- Revolutionising The Gaming Experience For Students
- Agency: UM MENA
- Brand: stc play
- Client: stc play
- Language: English
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- 2023 MENA
- Seasonal Marketing- Products
- FINALIST
- The Night-Shifters
- Agency: Wunderman Thompson Cairo
- Brand: Cadbury Dairy Milk
- Client: Mondelez Egypt
- Language: English
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- 2023 MENA
- Snacks & Desserts
- FINALIST
- The Night-Shifters
- Agency: Wunderman Thompson Cairo
- Brand: Cadbury Dairy Milk
- Client: Mondelez Egypt
- Language: English
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- 2023 MENA
- New Product or Service Introduction or Line Extension
- FINALIST
- Tank.. Clean water made easy
- Agency: Tarek Nour Advertising
- Brand: Tank
- Client: Tank
Tank - Language: English
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- 2023 MENA
- Youth Marketing
- FINALIST
- Durex Records: Empowering Saudi Youth To Harness Their Self-Expression
- Agency: VICE Media Group
- Brand: DUREX
- Client: Reckitt
- Language: English
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- 2023 MENA
- Brand Integration & Entertainment Partnerships
- FINALIST
- Durex Records: Empowering Saudi Youth To Harness Their Self-Expression
- Agency: VICE Media Group
- Brand: DUREX
- Client: Reckitt
- Language: English
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- 2023 MENA
- Personal Care
- FINALIST
- Getting young Egyptians to ‘care’ about oral care
- Agency: PHD Egypt
- Brand: Closeup
- Client: Unilever Egypt
- Language: English
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- 2023 MENA
- Retail
- FINALIST
- The Homecoming
- Agency: Publicis Groupe - Leo Burnett Middle East
- Brand: Home Centre
- Client: Home Centre
- Language: English
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- 2023 MENA
- Positive Change - Social Good - Diversity, Equity & Inclusion
- FINALIST
- The Hidden Room Collection
- Agency: Publicis Groupe - Leo Burnett Middle East (United Arab Emirates)
- Brand: HomeBox
- Client: Home Box
- Language: English
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