2018
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PROGRAM
PUBLISHED CASE
CATEGORY
AWARD LEVEL
CASES
- 2018 Greater China
- Finance
- GOLD
- CMB Overseas Credit Card-《Your world is more important than the entire world》integrated marketing communication
- Agency: YOYA Digital
- Brand: China Merchants Bank Credit Card Center
- Client: Credit card center of China merchants bank co. LTD
- Language: English, Mandarin
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- 2018 Greater China
- Beauty & Fragrance
- GOLD
- Say No to Preservatives Campaign
- Agency: Inspire Advertising
- Brand: FANCL
- Client: FANCL
- Language: English, Mandarin
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- 2018 Greater China
- Retail
- GOLD
- Everyone is an Amazing Book
- Agency: MRM//McCann
- Brand: Amazon Prime reading
- Client: Amazon China
- Language: English, Mandarin
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- 2018 Greater China
- Media Innovation
- GOLD
- Rhythm of Love Wall
- Agency: ADK TAIWAN
- Brand: 7-ELEVEN Taiwan CSR
- Client: 7-ELEVEN Taiwan
- Language: English, Mandarin
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- 2018 Greater China
- Healthcare, Products & Services
- GOLD
- Fading Font
- Agency: mcgarrybowen Shanghai
- Brand: Alzheimer's Disease Chinese
- Client: Alzheimer's Disease International
- Language: English, Mandarin
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- 2018 Greater China
- Household Supplies & Services
- GOLD
- Daughter-in-law's instant charm: Battle of the Queens
- Agency: J. Walter Thompson
- Brand: Sujai Viva
- Client: Kimberly-Clark Taiwan
- Language: English, Mandarin
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- 2018 Greater China
- Positive Change - Social Good: Brands
- GOLD
- 52 Mayors of Danzhai
- Agency: Ogilvy Beijing
- Brand: Wanda Group
- Client: Wanda Group
- Language: English, Mandarin
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- 2018 Greater China
- Sponsorship & Event Marketing
- GOLD
- Alibaba Pyeongchang Olympic Campaign--To the greatness of small
- Agency: Proximity Advertising (Shanghai) Co., Ltd
- Brand: Alibaba
- Client: Alibaba Group
- Language: English, Mandarin
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- 2018 Greater China
- Small Budgets - Services
- GOLD
- Everyone is an Amazing Book
- Agency: MRM//McCann
- Brand: Amazon Prime reading
- Client: Amazon China
- Language: Mandarin
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- 2018 Greater China
- Sustained Success
- GOLD
- Be A Giver
- Agency: Shape Advertising
- Brand: 104 Job Bank
- Client: 104 Job Bank
- Language: Mandarin
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