2017
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LANGUAGE
PROGRAM
PUBLISHED CASE
CATEGORY
AWARD LEVEL
CASES
- 2017 Australia
- Government & Public Service
- FINALIST
- Celebrating Buses - The Unsung Heroes of Melbourne's Public Transport
- Agency: Y&R Melbourne
- Brand: Public Transport Victoria
- Client: Public Transport Victoria
- Language: English
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- 2017 Australia
- Data-Driven
- FINALIST
- Don't Ignore a Cough, AFFINITY for Flordis
- Agency: AFFINITY
- Brand: Prospan
- Client: Flordis
- Language: English
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- 2017 Australia
- Carpe Diem - Products
- FINALIST
- Enough to make you sick
- Agency: whiteGREY
- Brand: GMHBA
- Client: GMHBA
- Language: English
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- 2017 Australia
- Data-Driven
- FINALIST
- Give Registry- helping combat Family Violence in a way only a Department Store could
- Agency: Clemenger BBDO
- Brand: Myer
- Client: Myer
- Language: English
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- 2017 Australia
- Small Budgets - Products
- FINALIST
- How changing the date of Christmas proved to be the most effective challenger strategy for First Choice Liquor.
- Agency: CHE Proximity
- Brand: First Choice Liquor
- Client: First Choice Liquor
- Language: English
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- 2017 Australia
- Retail
- FINALIST
- How changing the date of Christmas proved to be the most effective challenger strategy for First Choice Liquor.
- Agency: CHE Proximity
- Brand: First Choice Liquor
- Client: First Choice Liquor
- Language: English
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- 2017 Australia
- Data-Driven
- FINALIST
- How Mercedes-Benz optimised an already best-in-class repurchase reminder
- Agency: Clemenger BBDO
- Brand: Mercedes-Benz
- Client: Mercedes-Benz
- Language: English
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- 2017 Australia
- Retail
- FINALIST
- How Officeworks imagined its way into people's hearts at Christmas
- Agency: AJF Partnership
- Brand: Officeworks
- Client: Officeworks
- Language: English
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- 2017 Australia
- Data-Driven
- FINALIST
- Hungerithm: The angrier the Internet, the cheaper the Snickers
- Agency: Clemenger BBDO
- Brand: Snickers
- Client: Mars Australia
- Language: English
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- 2017 Australia
- Media Innovation - Existing Channels
- FINALIST
- Hungerithm: The angrier the Internet, the cheaper the Snickers
- Agency: Clemenger BBDO
- Brand: Snickers
- Client: Mars Australia
- Language: English
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