1996
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LANGUAGE
PROGRAM
PUBLISHED CASE
CATEGORY
AWARD LEVEL
CASES
- 1996 United States
- Pet Care
- GRAND
- Purina Dog Chow "Every Day"
- Agency: Fallon McElligott
- Brand: Purina Dog Chow
- Client: Nestl Purina PetCare Company
- Language: English
- 1996 United States
- Automotive - Aftermarket
- GOLD
- Chevron's Car Characters Campaign
- Agency: Y&R San Francisco
- Brand: Chevron
- Client: Chevron Corporation
- Language: English
- 1996 United States
- Automotive - Vehicles
- GOLD
- We kept what you love. The rest is history.
- Agency: Ogilvy & Mather
- Brand: Jaguar
- Client: Jaguar Cars, Inc.
- Language: English
- 1996 United States
- Entertainment & Sports
- GOLD
- Small Victories
- Agency: McCann-Erickson Seattle
- Brand: Scratch
- Client: Washington State Lottery
- Language: English
- 1996 United States
- Corporate Reputation
- GOLD
- Solutions for a Small Planet
- Agency: Ogilvy & Mather
- Brand: IBM
- Client: IBM Corporation
- Language: English
- 1996 United States
- Beverages - Non-Alcohol
- GOLD
- Maxwell House Country
- Agency: Ogilvy & Mather
- Brand: Maxwell House
- Client: Kraft Foods, Inc.
- Language: English
- 1996 United States
- Travel & Tourism
- GOLD
- Oklahoma Native America
- Agency: Ackerman McQueen
- Brand: Oklahoma Tourism
- Client: Oklahoma Tourism & Recreation Dept.
- Language: English
- 1996 United States
- Non-Profit / Pro-Bono / Public Service
- GOLD
- Vince and Larry
- Agency: Leo Burnett USA
- Brand: Safety Belts
- Client: U.S.D.O.T./Ad Council
- Language: English
- 1996 United States
- Household Supplies & Services
- GOLD
- Real World
- Agency: Leo Burnett USA
- Brand: Bold
- Client: Procter & Gamble
- Language: English