UNITED STATES
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![2017_he_2017_e-1233-923_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/HE_2017_E-1233-923/2017_HE_2017_E-1233-923_hero_1.jpg)
- 2017 United States
- Healthcare - OTC
- FINALIST
- The Original Wonder Drug Recaptures Its Wonder
- Agency: Energy BBDO
- Brand: Bayer Aspirin
- Client: Bayer Healthcare
- Language: English
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![2017_he_2017_e-1313-624_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/HE_2017_E-1313-624/2017_HE_2017_E-1313-624_hero_1.jpg)
- 2017 United States
- Disease Awareness & Education: Advocacy
- FINALIST
- Too Important To "Go Viral" - Using Facebook Ads To Drive Predictable, Repeatable Impact
- Agency: Craft & Commerce
- Brand: Bright Pink
- Client: Bright Pink
- Language: English
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![2017_he_2017_e-1558-443_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/HE_2017_E-1558-443/2017_HE_2017_E-1558-443_hero_1.jpg)
- 2017 United States
- Healthcare - Rx - Consumer/DTC
- FINALIST
- Doors
- Agency: BBDO New York
- Brand: Entyvio
- Client: Takeda Pharmaceuticals
- Language: English
-
![2017_he_2017_e-1603-535_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/HE_2017_E-1603-535/2017_HE_2017_E-1603-535_hero_1.jpg)
- 2017 United States
- Healthcare - Rx - Devices
- FINALIST
- Bringing Humanity to Functionality
- Agency: Deutsch
- Brand: ACUVUE
- Client: Johnson & Johnson Vision Care
- Language: English
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![2017_he_2017_e-1604-243_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/HE_2017_E-1604-243/2017_HE_2017_E-1604-243_hero_1.jpg)
- 2017 United States
- Healthcare Services
- FINALIST
- Health Insurance That Defies Expectations
- Agency: Ogilvy & Mather
- Brand: Aetna
- Client: Aetna Life Insurance Company
- Language: English
-
![2017_me_2017_e-1419-126_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/ME_2017_E-1419-126/2017_ME_2017_E-1419-126_hero_1.jpg)
- 2017 United States
- Media Content Partnerships
- FINALIST
- Analog
- Agency: MullenLowe Mediahub U.S.
- Brand: American Greetings
- Client: American Greetings
- Language: English
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![2017_me_2017_e-1557-148_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/ME_2017_E-1557-148/2017_ME_2017_E-1557-148_hero_1.jpg)
- 2017 United States
- Data-Driven
- FINALIST
- Butts in Seats
- Agency: MullenLowe Mediahub U.S.
- Brand: JetBlue
- Client: JetBlue Airways
- Language: English
-
![2017_me_2017_e-1730-472_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/ME_2017_E-1730-472/2017_ME_2017_E-1730-472_hero_1.jpg)
- 2017 United States
- Media Innovation - Emerging & New Channels
- FINALIST
- Museum of Feelings
- Agency: Ogilvy & Mather
- Brand: Glade
- Client: S.C. Johnson
- Language: English
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![2017_me_2017_e-1820-470_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2017/ME_2017_E-1820-470/2017_ME_2017_E-1820-470_hero_1.jpg)
- 2017 United States
- Data-Driven
- FINALIST
- Every Dog Deserves the Right Nutrition
- Agency: Starcom
- Brand: IAMS
- Client: Mars Petcare
- Language: English
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