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- 2011 Global: Multi-Region
- Global
- GOLD
- You're Not You When You're Hungry
- Agency: AMV BBDO
- Brand: SNICKERS
- Client: Mars, Inc.
- Language: English
- 2011 United States
- Transportation
- GOLD
- Grab Your Bag. It's On/Bags Fly Free
- Agency: GSD&M
- Brand: Southwest Airlines
- Client: Southwest Airlines Company
- Language: English
- 2011 United States
- Brand Experience: AR/VR/Digital
- GOLD
- "The Man Your Man Could Smell Like" Responds to the Internet
- Agency: Wieden+Kennedy
- Brand: Old Spice
- Client: Procter & Gamble
- Language: English
- 2011 United States
- Media Innovation - Existing Channels
- GOLD
- "The Man Your Man Could Smell Like" Responds to the Internet
- Agency: Wieden+Kennedy
- Brand: Old Spice
- Client: Procter & Gamble
- Language: English
- 2011 United States
- Retail
- GOLD
- Walmart "Smack Talk" Campaign
- Agency: The Martin Agency
- Brand: Walmart
- Client: Wal-Mart Stores, Inc.
- Language: English
- 2011 United States
- Small Budgets - Products
- GOLD
- Making Waves
- Agency: space150
- Brand: Discover Boating
- Client: National Marine Manufacturers Association
- Language: English
- 2011 United States
- Positive Change - Social Good: Brands
- GOLD
- "Before you text, give it a ponder."
- Agency: Young & Rubicam
- Brand: LG Mobile
- Client: LG Electronics MobileComm USA
- Language: English
- 2011 United States
- Travel & Tourism
- GOLD
- The Return of the Griswolds
- Agency: Publicis Seattle
- Brand: HomeAway.com
- Client: HomeAway.com
- Language: English
- 2011 United States
- Media Idea
- GOLD
- Real Women of Philadelphia
- Agency: Digitas
- Brand: Kraft
- Client: Kraft
- Language: English