FINALIST
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- 2017 Greater China
- Carpe Diem - Products
- FINALIST
- Friso 3 Character Classic of Love Campaign
- Agency: mcgarrybowen Shanghai
- Brand: Friso
- Client: FrieslandCampina
- Language: Mandarin
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- 2017 Greater China
- Carpe Diem - Products
- FINALIST
- Burger Queen
- Agency: Y&R Shanghai
- Brand: Burger King
- Client: Burger King
- Language: Mandarin
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- 2017 Greater China
- Carpe Diem - Products
- FINALIST
- Integrated Communication for Chief Collector of Baidu Map
- Agency: CUTT
- Brand: Baidu Map
- Client: Baidu
- Language: Mandarin
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- 2017 Greater China
- Carpe Diem - Products
- FINALIST
- YOYIC global foodie festival
- Agency: Hylink
- Brand: YOYIC
- Client: Mengniu
- Language: Mandarin
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- 2017 Greater China
- Carpe Diem - Products
- FINALIST
- A Letter to Mom
- Agency: BBDO Guangzhou
- Brand: Safeguard
- Client: P&G China
- Language: Mandarin
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- 2017 Greater China
- Corporate Reputation
- FINALIST
- TAKE ME HOME
- Agency: Baidu
- Brand: Baidu
- Client: Baidu
- Language: Mandarin
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- 2017 Greater China
- Corporate Reputation
- FINALIST
- Meituan hero, fast, never compromise
- Agency: BBDO and Proximity China
- Brand: Meituan Waimai
- Client: Beijing Sankuai Technology Co., Ltd.
- Language: Mandarin
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- 2017 Greater China
- David vs. Goliath
- FINALIST
- HAPPINESS ENCOUTER
- Agency: Ogilvy & Mather Shanghai
- Brand: FamilyMart
- Client: Shanghai FamilyMart Co., Ltd
- Language: Mandarin
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- 2017 Greater China
- David vs. Goliath
- FINALIST
- Killer of CNY Awkwardness
- Agency: BBDO and Proximity China
- Brand: Daily Express
- Client: Tencent Technology (Beijing) Company Limited
- Language: Mandarin
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- 2017 Greater China
- Data-Driven
- FINALIST
- Different sex different ads
- Agency: Tencent Social Ads
- Brand: Cigna&CMB
- Client: Cigna&CMB
- Language: Mandarin
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