FINALIST
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![2018_in_2018_192_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/IN_2018_192/2018_IN_2018_192_hero_1.jpg)
- 2018 India
- New Product or Service Introduction or Line Extension
- FINALIST
- Samsung Pay: The Revolutionary Way to Pay
- Agency: Cheil India
- Brand: Samsung India
- Client: Samsung India Electronics Pvt. Ltd.
- Language: English
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![2018_in_2018_193_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/IN_2018_193/2018_IN_2018_193_hero_1.jpg)
- 2018 India
- New Product or Service Introduction or Line Extension
- FINALIST
- BANKING THE UNBANKED
- Agency: DDB Mudra Group
- Brand: Ujjivan
- Client: Ujjivan Small Finance Bank
- Language: English
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![2018_in_2018_22_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/IN_2018_22/2018_IN_2018_22_hero_1.jpg)
- 2018 India
- Fast Moving Consumer Goods (FMCG)
- FINALIST
- James Bond gets Pan Bahar to be the talk of town
- Agency: DDB Mudra Group
- Brand: PAN BAHAR
- Client: ASHOK & CO. PAN BAHAR LTD.
- Language: English
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![2018_in_2018_27_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/IN_2018_27/2018_IN_2018_27_hero_1.jpg)
- 2018 India
- Fast Moving Consumer Goods (FMCG)
- FINALIST
- Reinventiing Wheel
- Agency: Hindustan Unilever Limited
- Brand: Active Wheel
- Client: Hindustan Unilever Limited
- Language: English
-
![2018_in_2018_28_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/IN_2018_28/2018_IN_2018_28_hero_1.jpg)
- 2018 India
- Automotive - Vehicles
- FINALIST
- Haathi Mat Paalo (Don't buy a white elephant)
- Agency: Ogilvy & Mather Group, India
- Brand: Bajaj Dominar
- Client: Bajaj Auto Limited
- Language: English
-
![2018_in_2018_30_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/IN_2018_30/2018_IN_2018_30_hero_1.jpg)
- 2018 India
- Automotive - Vehicles
- FINALIST
- How a mass car brand successfully launched a premium SUV?
- Agency: FCB Ulka Advertising Private Limited
- Brand: Tata Hexa
- Client: Tata Motors Ltd. (Passenger Car Unit)
- Language: English
-
![2018_in_2018_33_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/IN_2018_33/2018_IN_2018_33_hero_1.jpg)
- 2018 India
- Automotive - Vehicles
- FINALIST
- The Liberation World
- Agency: Mullen Lintas, India
- Brand: Bajaj Avenger
- Client: Bajaj Auto Limited
- Language: English
-
![2018_in_2018_35_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/IN_2018_35/2018_IN_2018_35_hero_1.jpg)
- 2018 India
- Automotive - Vehicles
- FINALIST
- HIMALAYAN HIGHS
- Agency: 22feet Tribal Worldwide Private Limited
- Brand: TVS SCOOTY ZEST
- Client: TVS Motor Company
- Language: English
-
![2018_in_2018_36_hero_1](https://d1l3jc4magixw.cloudfront.net/cases/2018/IN_2018_36/2018_IN_2018_36_hero_1.jpg)
- 2018 India
- Electronics
- FINALIST
- How a decimal stopped remote fights in the bedroom
- Agency: FCB Interface
- Brand: Blue Star
- Client: Blue Star India Ltd.
- Language: English
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