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2015 GOLD SHOPPER MARKETING: NEW PRODUCT/SERVICE INTRODUCTION UNITED STATES
Milk-Bone Brushing Chews
Milk-Bone Brushing Chews Shopper Marketing Launch Campaign
RAN IN: United States
Hero Medium: Retail Experience
Medium Featured On Video: Direct, Sampling
Audience: Brand Influencers,Families,Women,Young Women (20-35),Dog-Owning Shoppers at each of our key retailers
Objectives: Increase sales, volume