You can view videos online by purchasing a subscription.
Videos are not available for download. Some cases only have a video.
If there is no written PDF, only the video is available for the case.
2015 SILVER SHOPPER MARKETING: LOYALTY UNITED STATES
IHG Rewards Club
The Big Win
RAN IN: United States, Canada
Hero Medium: Digital/Interactive
Medium Featured On Video: Digital/Interactive, Direct, Social Media
Audience: Active IHG Rewards Club members, Boomers (45+),Men,Women,Young Men (20-35),Young Women (20-35).
Objectives: Increase sales, volume