CLIENT
The Coca-Cola Co.
Rafael Pradini, EME OU Marketing Vice President
Ahmad Mukhtar, End-to-End XP Design & Connections Senior Manager
Azeem Hassan, PAR Media Operations Manager
Zeeshan Sikander, Assets, Partnerships and Sponsorships Manager
Sophie Wordley, Studio X Director
Mostafa Talaat, Consumer & Shopper Content Senior Manager
Junaid Younas, Brand VIS and Design Pack Manager
AGENCY
Zehra Zaidi, Regional Executive Creative Director
Saad Jamshed, Group Head - Design
Furqan Mohyuddin, Group Account Director
Syed Imran Qaiser, Managing Director
Essence Mediacom
Haider Ali, Media Operations Lead - Eurasia & Middle East
Asfia Khan, Business Manager Influencers & Connections
Hasan Adil, Business Manager
Lotus PR
Agha Sarmad, Head of Digital Communications
Kinetic Pakistan
Hassan Nawaz Gondal, Chief Operating Officer
SUMMARY
A mobile Karaoke platform for college students to express themselves freely onstage. It's all about immersive music, the ultimate Coke party, and trying something new.
Young people often feel judged by society, but in college, they drop the masks and show their true selves. That's where we discovered their amazing personalities shining bright!
